Video & Content Creation
Our global ICT client had an explicit need to build its brand online.
Aspect rose to the challenge by creating an explosive social media campaign during the Mobile World Congress. Creating and executing a raft of ‘stories’, we armed our client with an arsenal of newsworthy output catapulting their social media presence and blowing their competitors out of the water.
Our expert knowledge and contacts ensured that we were confident in sourcing and briefing the very best facilitators. With our specialist video team at the helm, we captured juicy sound bites from customers, exclusive interviews with VIPs and the all-important Execs – we even scooped a cracking piece to camera with the King of Spain. Having carefully curated all content, we produced 24 compelling videos featuring product demos and leading industry insights which thrust our client’s brand onto Social Media over a 12 month period.
The strategic video content we created was hugely popular, achieving record hits, enabling our client to engage with stakeholders and inspire its customers. The battle to build a strong brand identity was well and truly won leading to legions of social media followers and loyal advocates.